{"id":13567,"date":"2025-11-06T09:00:04","date_gmt":"2025-11-06T13:00:04","guid":{"rendered":"https:\/\/progi.com\/?p=13567"},"modified":"2025-11-05T11:34:42","modified_gmt":"2025-11-05T15:34:42","slug":"certifications-from-trend-to-standard","status":"publish","type":"post","link":"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/","title":{"rendered":"Certifications: From Trend to Standard"},"content":{"rendered":"<p>Hi, it\u2019s Alex from Progi.<\/p>\n<p>Do you remember when we (and by \u201cwe\u201d I mean many players in the industry, really) used to tell you that certifications would eventually become important?<\/p>\n<p>A few courageous ones took the plunge, and a few others followed suit, putting in serious time and money. Today, the time has come for them to see a return on their investment.<\/p>\n<p>Certifications are like plaid\u2014they\u2019re not going anywhere anytime soon.<\/p>\n<p>Have you noticed it in the market? Do you feel that you\u2019ve been seeing certain car models less often lately? They haven\u2019t disappeared. They\u2019re at a certified body shop.<\/p>\n<p>Some business partners seem to have noticed that certified shops offer significant advantages. The market was already evolving, becoming more streamlined, and it appears that certifications were a driving force behind that transformation.<\/p>\n<p>What we\u2019re seeing today, and I\u2019m open to opposing views, is a concentration of the work among those who have been deemed to be doing their homework (or however the partner may interpret this business strategy).<\/p>\n<p>Certified body shops have shown they\u2019re committed to continuous improvement, willing to invest in their processes, and in tune with market needs. At a conference I attended this fall, one key takeaway was that these shops are known for being well equipped (especially with 3D measuring tools) and for being reliable. They offer a guarantee of quality, have better key-to-key cycle times, and have access to high-end market segments. That\u2019s worth paying attention to.<\/p>\n<p>I\u2019m not sure if it\u2019s the certification itself, the mindset that drives shops to pursue it (continuous improvement, initiative, etc.), or a lucky mix of both, that explains the success of certified body shops. There\u2019s one thing I do know: statistically, they\u2019re ahead of the pack.<\/p>\n<p>In Canada, insurers account for roughly 80% of the collision repair market. They\u2019re your customers. Do your customers want certifications? If the answer is yes, it may be time to start thinking about it, before it\u2019s too late. But don\u2019t do it just to please someone else. Do it for you. Be the leader of this change, if that is what you want.<\/p>\n<p>And if you\u2019re already certified and looking to showcase your certifications to insurers, you can do so with ProgiSync.<\/p>\n<p><a href=\"mailto:info@progi.com\">Contact us for more information<\/a>.<\/p>\n<hr \/>\n<p><em>Article by Alexandre Rocheleau<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hi, it\u2019s Alex from Progi. Do you remember when we (and by \u201cwe\u201d I mean many players in the industry, really) used to tell you that certifications would eventually become important? A few courageous ones took the plunge, and a few others followed suit, putting [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":13563,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[71,24],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Certifications: From Trend to Standard - Progi<\/title>\n<meta name=\"description\" content=\"Certified collision shops seem to have gained significant advantages in today&#039;s collision repair market.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Certifications: From Trend to Standard\" \/>\n<meta property=\"og:description\" content=\"Read the first article of Capacity Month 2025.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/\" \/>\n<meta property=\"og:site_name\" content=\"Progi\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-06T13:00:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T15:34:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/progi.com\/wp-content\/uploads\/2025\/11\/progi-capacity-month.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/progi.com\/en\/#website\",\"url\":\"https:\/\/progi.com\/en\/\",\"name\":\"Progi\",\"description\":\"Digital solutions for insurance and automobile\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/progi.com\/en\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/progi.com\/wp-content\/uploads\/2025\/11\/progi-capacity-month.png\",\"contentUrl\":\"https:\/\/progi.com\/wp-content\/uploads\/2025\/11\/progi-capacity-month.png\",\"width\":1200,\"height\":628},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/#webpage\",\"url\":\"https:\/\/progi.com\/en\/2025\/11\/06\/certifications-from-trend-to-standard\/\",\"name\":\"Certifications: From Trend to Standard - 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